Journal Press India®

Platforms: As Foundation of Sharing Economy

Vol 22 , Issue 1 , January - June 2021 | Pages: 1-13 | Research Paper  

https://doi.org/10.51768/dbr.v22i1.221202101


Author Details ( * ) denotes Corresponding author

1. * Szabo Kinga, Researcher, Szechenyi Istvan University, Gyor, Hungary (szabo.kinga@ke.hu)
2. Gauri Shankar Gupta, Former Ambassador, High Commissioner of India, India (gaurishankargupta@yahoo.co.in)

Purpose: The present study is an attempt to examine the evolution of sharing economy platforms, role of technology in promoting such  platforms.

Design/Methodology/Approach: The methodological approach of this research study is descriptive and the data obtained various secondary data sources in thematic form.

Findings: There is a strong role of technology in the evolution and promotion of sharing platforms, category of different platforms based on their functions and the nature of their mechanism and the role of well-designed platforms in promoting and nurturing trust which is the core factor in promoting and sustaining sharing economy models.

Research Limitations: The main limitation for this study was based on the secondary data. Replicating the research approach with primary data would result to better conclusion.

Managerial Implications: The implications of the sharing economy are not confined to financial and business areas alone, they add value to the idle assets, provide space and storage, regular stable income to elderly, enable social interaction, reduce carbon foot-print and help the lower-income poor segment of the society by delivering cost-effective goods and services.

Originality/Value: This study showcased the original work of the authors in the field of sharing economy.

Keywords

Sharing economy, platforms, Digital Identity, trust in sharing economy, technology and innovation, digital entrepreneurship

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