An Exploratory Research on Challenges in Green Banking Infrastructure: Employees Perspective

Mr. Munnu Prasad; Dr. Nethravathi K.

doi:https://doi.org/10.58419/gbs.v9i2.922301

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An Exploratory Research on Challenges in Green Banking Infrastructure: Employees Perspective

Munnu Prasad, Nethravathi K.

https://doi.org/10.58419/gbs.v9i2.922301

Published Online: January 30, 2024

Author Details ( * ) denotes Corresponding author

1. Munnu Prasad, Assistant Professor, Department of Commerce and Management, School of Allied Healthcare and Sciences Jain (Deemed-to-be )University, Bengaluru, Karnataka, India (munnuprasad.r@gmail.com)

2. Nethravathi K., Professor , COMMERCE AND RESEARCH GUIDE, School of Commerce, JAIN (Deemed-to-be) UNIVERSITY, Bengaluru , Karnataka, India (k.nethravathi@jainuniversity.ac.in)

Research Purpose: Banking principles have evolved from conventional to modern, with a focus on client perspective and viability. The greatest threats to the financial industry are those posed by the innovative and creative age. Where there is a daily increase in the updating process. In addition to the difficulties associated with AI and the notion of machine learning. Young and old worked together at the bank, and trend adoption was important.

Methodology: Using secondary sources, the authors have conducted a thorough review of the literature and prepared a list of questions for in-person interviews with current and former bank workers. A personal interview was led by a questions over WhatsApp Video Call by a judgmental sampling (non-random) Sampling Method and data was collected from the employees on their consciousness about Green Banking Infrastructure.

Significant Results: The information provided by the former bank workers revealed that while some of the problems were swiftly deemed user-friendly, others felt like complicated concepts. The younger employees are delighted that smarter technologies are being used, but they also encounter hurdles from the older employees, some of whom are still learning how to instill practices, and some of whom are extremely adaptable.

Implications: It is necessary to be aware of the Green Banking Infrastructure idea; it should also be conceptualized in terms of practical application; it should be adequately trained and developed; and it should be implemented through a reward system.

Keywords

Green Banking Infrastructure, Banking Employees, Training and Development, Current and former employee’s, Understanding the Green Banking Infrastructure Concept

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