Journal Press India^®

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Paper presents an inter – disciplinary approach towards human decision making mosaic via optometric injections. Study incorporates entrepreneurial brain practices as wedded to neuro-sciences. If disordered embroidery VUCA (Vulnerability, Uncertainty, Complexity, and Ambiguity) has given foundation to disordered embroidery BANI (Brittle, Anxious, Non-linear, and Incomprehensible), disordered embroidery RUPT (Rapid, Unpredictable, Paradoxical, and Tangled) and disordered embroidery TUNA (Turbulent, Uncertain, Novel and Ambiguous), it is tractable that time is fitting for anatomical ‘steal a look’ into entrepreneurial choice behaviour. Study opines that inter-sections between Biology and Management are far-reaching and hold immense potential for advancing managerial practices. By recognizing and integrating biological underpinnings of human behaviour, decision making, leadership, and adaptability, managers can devise informed and effective strategies. As fields of Biology and management continue to evolve, interdisciplinary collaboration is essential to unlock full spectrum of cause-and-effect connections between these domains. Aim has been to decipher decision making via optometric estimates. Eye tracking methodology is adopted. Kowlers eye tracking model has been examined. Deductions are; eye movements in human decision behaviour making is moderately driven by stimulus properties that bias information uptake in favor of visually salient stimuli. Eye movements do (not) have causal effect on preference formation. However, through properties inherent to visual system, such as stimulus-driven attention, eye movements do lead to down-stream effects on human decision behaviour making.

Keywords

Decision making, Eye movement, Kowler, Disordered embroidery and Opto-complexities

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156. Recanzone G. (2009). Interactions of auditory and visual stimuli in space and time. Hearing Research, 258, 89–99.   
157. Redla, S.S., Mallik, B., Satpathy, J. & Mangalampalli, V. K. (2021). Empirical Re on Face Recognition Models. International Journal of Research in Engineering and Technology, 9(7), 1-12.
158. Reichle, E. D., Pollatsek, A., Fisher, D. L., & Rayner, K. (1998). Toward a model of eye movement control in reading. Psychological Review, 105, 125-157.
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160. Reingold E. M., Stampe D. M. (2002). Saccadic inhibition in voluntary and reflexive saccades. Journal of Cognitive Neuroscience, 14(3), 371–388.  
161. Reingold E. M. & Stampe D. M. (2004). Saccadic inhibition in reading. Journal of Experimental Psychology: Human Perception and Performance, 30(1), 194–211.  
162. Ross, N.M. & Kowler, E. (2013) Eye movements while ing narrated, captioned and silent videos. Journal of Vision, 13(4), 1-19. doi: 10.1167/13.4.1.
163. Rubinstein, J.F. & Kowler, E. (2018) The role of implicit perceptual-motor costs in the integration of information across graph and text. Journal of Vision, 18(13):16. 1-18, doi:10.1167/18.13.16
164. Sahoo, K. & Satpathy, J. (2021). Alarms in Entrepreneurial Quasi-Rational Decisions, Proceedings of 07^th International Conference on Global Business Environment, IMI - EGADE Spain, December 10-11, 2021, Paper Id: 56 IMI Bhubaneswar, India (International).
165. Sahoo, K., Satpathy, J. & Laza, S. (2021). Philosophical Undercurrents in Neuro - Organizational Economic Behaviour. IJAEM, 3(11), 381-409. DOI: 10.35629/5252-0311381409.
166. Sahoo, K., Satpathy, J., Mohanty, V., Subramanium, K. & Raj, K. (2021). Cognito - Tectonics in Stress Induced Emotional Behaviour. Journal of YMER, 20(11), 340-368.
167. Sahoo, K., Satpathy, J., Raj, K. & Aithal, P.S. (2021). Neuro - Experimentations in Emotive Continuum, Proceedings of International Conference on Academic Research and Innovation in Management, IT, Social Science and Education) ICARI), 24-25 Nov 2021, Srinivas University, Mangaluru, India in collaboration with European International University, Paris, France.
168. Santos, E.M. & Kowler, E. (2017) Anticipatory smooth eye movements evoked by probabilistic cues. Journal of Vision, 17(13), 1-16. doi:10.1167/17.13.13
169. Santos, E.M., Gnang, E.K. & Kowler, E. (2012) Anticipatory smooth eye movements with random dot kinematograms. Journal of Vision, 12 (11): 1, 1-20. doi: 10.1167/12.11.1.
170. Satpathy, J, (2023). Neuro-Substantiations in Complex Economic Choices, Proceedings of the International Conference on Contemporary Trends in Commerce and Management, St. Francis College, Bengaluru University, 30 June 2023, Bengaluru, India.
171. Satpathy, J, Aithal, P.S., Okeyo, W., Misra, L., Lidija, W., Subramanian, K., Singh, A., Roza, J., Chowdhury, D. & Weir, D. (2023). Neuro - Probabilistic Heterodoxian Functionalism in Decision Endoscopy. Bulletin for Technology & History Journal, 23(6), 1-46, DOI: 10.37326/bthnlv22.1/1263.
172. Satpathy, J, Aithal, P.S., Torben, L., Roza, J., Chin, P. N., Lockhart, J., Chowdhury, D., & Misra, L. (2023). Fluid Intelligence in Unpredictability Behaviour. Bulletin for Technology & History Journal, 23(5), 368-383. DOI: 10.37326/bthnlv22.1/1263.
173. Satpathy, J, Fariba, A., Okeyo, W., P. S., Torben, L., Lockhart, J., Misra, L., Mageswari, R., Torben, L., Ana, H.A.R., Mohd, Salmai, I., Kavitha, S., Sabri, O. & Warrier, U. (2023). Neuro-Drivers in Entrepreneurial Decision Anxiety, Proceedings of 5^th International Spring Conferences, 26 May 2023, Pages 22 – 24, Istanbul Commerce University, Istanbul, Turkey.
174. Satpathy, J. & Sahoo, K. (2021). Behavioural Humanomics in Anthropoid Brain. International Research Journal of Modernization in Engineering Technology and Science, 3(11), 264-282.
175. Satpathy, J. & Sahoo, K. (2021). Neuro - Scans on Economic Decision Interregnums. The British Journal of Biological Studies, 1(1), 11-41. DOI: 10.32996/bjbs.2021.1.1.2
176. Satpathy, J. & Sahoo, K. (2022). Brain - Eye Co - Adjuvancy in Military Decision Dynamics, Proceedings of 57th National and 26th International Conference of Indian Academy of Applied Psychology (2022), Department of Clinical Psychology and Department of Psychology, 27-29 January 2022, Mizoram University, Aizawl, Mizoram, India.
177. Satpathy, J. & Satpathy, M. (2022). Cognito - Tectonics in Stress Induced Emotional Behaviour, Poster, Poster No. C - 17, 9th Mind-Brain-Body Symposium 2022, 16 - 18 March 2022, Max Planck Institute for Human Cognitive and Brain Sciences, Leipzig, Germany.
178. Satpathy, J. & Saufi, R. B. A. (2021). Noise Sensitivity in VUCA Decision Scenario, International Conference on Sustainable Excellence in Business and Entrepreneurship, Techno India School of Management, 25 - 26 Nov 2021, Kolkatta, India.
179. Satpathy, J. (2020). Neuro-Milieus in technopreneurial choices, national seminar on ‘entrepreneurship and technology: Future trends’, Army Institute of Law, Mohali, India.
180. Satpathy, J. (2020). Neuro - Perspectives in Managerial Decisions: An Anthology. Odisha Journal of Social Science, OJSS, 7(1), 60-66. Bhubaneswar, Odisha, India.
181. Satpathy, J. (2020). Neuro - Trajectories in Decision Making, Proceedings of 5th International Conference (INCONSYM 2020) on Business Transformation in Global Digital Era: Re-Innovator - Strategize and Re - Model, 21- 22 Feb 2020, Symbiosis Centre for Management Studies, Symbiosis University, NOIDA, Delhi, India.
182. Satpathy, J. (2020). Neuro - Trajectories in Technology - Driven Managerial Decisions, Proceedings of International Conference on Research, Innovation, Knowledge Management and Technology Application for Business Sustainability, 19-21 Feb 2020, INBUSH ERA World Summit, Amity University, NOIDA, India.
183. Satpathy, J. (2021). Heretical Gradients in Entrepreneurial Choice, Proceedings of 7^th International Conference on Global Business Environment, IMI - EGADE Spain, 10-11.
184. Satpathy, J. (2023). Neuro - Ophthalmology in Agricultural Decisions, Proceedings of International Conference on Contemporary Economy in Post - Covid Era [CEPCE], Feb 17 - 18 2023, BJB Autonomous College, Bhubaneswar, India.
185. Satpathy, J. (2023). Neuro-Psychological Signatures in C⁴ Decisions, Proceedings of International Conference on Strategic Business Decisions for Sustainable Development, 01 - 02 Mar 2023, E-ISBN: 978-81-946660-4-2, Department of Commerce, B.S. Abdur Rahman Crescent Institute of Science and Technology, Vandalur, Chennai, India, 05 May 2023, Bhubaneswar, India (International). Published by Alborear (OPC) Publishers, Aravali, Sanghvi Hills, Ghodbander Road Thane - 400607, Maharashtra, India (National).
186. Satpathy, J. (2023). Pluralist Behavioural Economics (Repositioning In VUCA - BANI Seismicity), International Conference on Thriving in Turbulent Times: Sustainable Growth through Innovative Practices, 9th & 10th August 2023, Departments of Commerce & Innovation Council, Women’s Christian College, Chennai, India (International).
187. Satpathy, J. & Aithal, P.S. (2023). Hetero - Canonical Computation in Eye Tracking Modeling, Proceedings of the National Virtual Conference on Future Trends in Information Communication and Computing Technology (NCFTICCT), Srinivas University Research Enclave, 22 July 2023, Department of Computer Science & Engineering and Institute of Information Science and Computer Science, Srinivas University, Mangaluru, India
188. Satpathy, J. & Gankar, S. (2020). Behavioural Neuromangement in Coronomics (Extended Abstract), National Zoominar on ‘Life After COVID-19 Pandemic and Rebooting Economy’. S. B. Patil Institute of Management Conference and Pune Business School, 13 June, Pune, India.
189. Satpathy, J. & Gera, S. (2020). Random Reflections on Neurodecisions Dynamics, Odisha. Journal of Social Science, OJSS, 7(1), 67-74.
190. Satpathy, J., Hejmadi, A. & Weis, L. (2022). Neuro Soundings in Data - Driven Entrepreneurial Decisions, Paper presented at the International Virtual Conference on Cognitive Approach, Social Ethics and Sustainability, 23-24 Nov 2022, Woxsen University, Hyderabad, India.
191. Satpathy, J. & Hejmadi, A. (2020). Neuro - Smidgeons in Choosing to Decide (Poster), Proceedings of NeuroPsychoEconomics Conference, 8, 11-12.
192. Satpathy, J. & Juster, G. N., (2022). Revised Estimates in Choice Guestimates, 9th International Conference on Redefining Organizational Leadership & Management Towards Post Covid - 19 Pandemic, 15-16 Sep 2022, The Management University of Africa, Nairobi, Kenya.
193. Satpathy, J. & Mallik, B. (2020). Computational ‘Neuro - Trajectories’ in Decision Making, National Seminar on Mathematical Analysis and Computing (ACOMS 2020) and Proceedings of 47th Conference of Odisha Mathematical Society, Dept. of Mathematics, National Institute of Science and Technology (Autonomous), Berhampur, 15 - 16 Feb 2020, Odisha, India.
194. Satpathy, J. & Mishra, D. P. (2020). Cognitive Reconnaissance in Lending Comportment. Journal of Mukt Shabd, IX(IV), 56 – 73.
195. Satpathy, J. & Mishra, D. P. (2020). Neuro-Heterodoxies in Loan Decision Topography. Journal of Information and Computational Science, 10(3), 963-975.
196. Satpathy, J. & Neena, P. C. (2020). Neuro - Trajectories in Managerial Decisions, Proceedings of the National Conference on Application of Analytics in Business Reengineering, 07 March 2020, Christ University, Lavasa, Pune, Maharashtra. India (National). Printed as a Conference Proceeding in Journal of Xi’an University of Architecture and Technology, XI(XII), 1140-1147, Xi’an University of Architecture and Technology, Xian, Shaanxi Province, Peoples Republic of China (International).
197. Satpathy, J. et. al. (202). e Study: Disruptive Blood Guestimates in Preference Circuits. Pramana Research Journal, 11(7), 45-74, India.
198. Satpathy, J. et.al. (2022). Managerial Neuro - Heterodox Attitude in Disordered Scenario. Journal of YMER, 21(1), 577–604.
199. Satpathy, J. Laza, S. & Mund, S. (2022). Retrospective on Reason and Emotion, Proceedings of CMC and Emotion Workshop, June 06 - 07, Department of Psychology and Institute for Learning and Brain Sciences, University of Washington, Seattle, USA.
200. Satpathy, J., Aithal, P.S., Misra, L., Singh, A., Lockhart, J, Rolle, J.A., & Dima, J. (2023). Neuro - Probabilistic Functionalism Endoscopy in Brunswick’s Lens Decisions, Proceedings of International Conference on Innovations & Advances in Management and IT, Initiatives, Catalysts and Impacts, Aug 25 - 26, 2023, International School of Informatics & Management, Jaipur, India.
201. Satpathy, J., Aithal, P.S., Okeyo, W., Singh, A., Misra, L., Laza, S., Lockhart, J. and Torben, L. (2023). Neuro - Economic Soundings In Industry 7.0, Being presented at the International Seminar on Accounting, Finance, Business and Social Sciences (ISAFBS’23), September 14 - 16^th, 2023, Dept. of Business Administration, Assam University, Silchar (India) in collaboration with Alabama A & M University, USA and Department of Management, North Eastern Hill University, Shillong, India.
202. Satpathy, J., & Thomas, T. (2023). Emerging Trends in Optometric Design Approximations, International Seminar on Digital Innovations in Business and Finance, ICSSR, New Delhi, 26 - 27 April 2023, Bharat Mata College, Kerala, India, Colombo University, Colombo, Sri Lanka, Sankara College, Coimbatore, and Mahatma Gandhi University, India.
203. Satpathy, J., Das, A. & Okeyo, W. (2021). Conscience Based Hemato - Cerebral Decision Values, Proceedings of National Seminar on ‘Value Based Management, 23-24 March 2021, Acharya Nagarjuna University, Ongole, Andhra Pradesh, India.
204. Satpathy, J., Das, A., Panda, M. & Gankar, S. (2020). Neuro - Cursors in Entrepreneurial ‘Choice Mosaic’. Journal of Juni Khyat, 10(5 (14)), 383 - 391.
205. Satpathy, J., Das, A., Laza, S. & Hejmadi, A. (2020). Experiment in Neuroentrepreneurial ‘Preference’. Journal of Juni Khyat, 10(5 (06)), 86-99.
206. Satpathy, J., Das, A., Okeyo, W. & Maddali, S. S. (2021). Disruptive Neuro - Heretical in Heterodox Decision Management, Proceedings of International Conference on International Conference on ‘Managing Inflection Point in Changing Landscape: Through Technological Innovations (ICMIC21), Institute of Management Studies, Ghaziabad, 24 Apr 2021, Ghaziabad, India.
207. Satpathy, J., Gankar, S, S., & Okeyo, W. (2021). Anthological Commentary on Cerebral Guesstimates. Journal of STEAM, 1(2), 29-55. D Y Patil University, Ambi, Pune, Maharashtra (India).
208. Satpathy, J., Gankar, S, S., Malik, B, Okeyo, W. & Chhaniwal P. (2021). Hematological Signatures in Technopreneurial Decision Corridors, Proceedings of the NIRMA International Conference on Management (NICOM - 2021), 07 - 09 Jan 201, Ahmedabad, Gujarat (India).
209. Satpathy, J., Gankar, S. & Patnaik, J. (2020). Neuro-Couplings in Managerial Choice Preference. IUJ Journal of Management (IUJJOM), 8(1), 79-91. June, ICFAI University Jharkhand, India. EOI: 10.11224 / IUJ,
210. Satpathy, J., Gankar, S.S., Hejmadi, A. & Malik, B. (2021). Hematological Signatures in Technopreneurial Rational Decision Corridors, The IUP Journal of Organizational Behaviour, 20(2), 25–65. IUP Publications, ICFAI University, Hyderabad, Telangana, India.
211. Satpathy, J., Hejmadi, A. & Gankar, S. (2020). Ophthalmological Catalysts in Managerial Decision (Poster). Proceedings of NeuroPsychoEconomics Conference, 9, 11-12, June 2020, NeuroPsychoEconomics Conference.
212. Satpathy, J., Hejmadi, A. & Weis, L. (2022). Evidence Based Hematological Soundings in Entrepreneurial Decisions, Paper presented at the National Conference on Human Resource Management & International Business Transformation in the Digital Era, 21 Sep 2022, Dept. of Management Studies, Jamia Millia Islamia (Central) University, New Delhi, India (National).
213. Satpathy, J., Hejmadi, A. & Weis, L. (2022). Ophthalmologic Soundings in Neuro Feedback, Paper presented at the National Bioengineering Conference (NBC 2022), 22-23 Dec 2022, Department of Biotechnology and Medical Engineering, National Institute of Technology (NIT), Rourkela.
214. Satpathy, J., Hejmadi, A. & Weis, L. (2022). Ophthalmologic Soundings in Neuro - Feedback, Paper presented at 2nd International Conference on Applied Sciences, 24 - 25 Nov 2022, SCMS School of Engineering and Technology (SSET), Vidya Nagar, Palissery, Karukutty, Ernakulam, Kerala, India.
215. Satpathy, J., Hejmadi, A. & Weis, L. (2022). Evidence Based Ophthalmologic Soundings in Entrepreneurial Decisions, Paper presented at the National Conference on Human Resource Management & International Business Transformation in the Digital Era, 21 Sep 2022, Dept. of Management Studies, Jamia Millia Islamia (Central) University, New Delhi, India.
216. Satpathy, J., Hejmadi, A., Laza, S. & Mishra, S. (2020). Neuro - Smidgeons in Deciding to Decide, Proceedings of National Conference on Decision Science and Operation Management: Recent Trends and Development, Birla Global University (BGU), Bhubaneswar, 07 March 2020, Odisha, India.
217. Satpathy, J., Hejmadi, A., Pal, S. G. & Feiner, T. (2022). Neuro Soundings in Data -Driven Entrepreneurial Decisions, Paper presented at the International Conference on Economic Equity in a Post - Pandemic World, 15 Oct 2022, Birla School of Management, India, School of Business, Medgar Evers College, and School of Labor and Urban Studies, City University of New York, USA.
218. Satpathy, J., Hejmadi, A., Singh, A. and Laza, S. (2020). Neuro - Genetic Underpinnings in Managerial Decision, Paper presented at the International Conference on Transforming HR in the Digital ERA: Prospects and Implicit Issues (INCTHR 2020), Institute of Management Studies, Ghaziabad, 11 Jan 2020, Ghaziabad, India.
219. Satpathy, J., Hejmadi, A., Singh, A. & Laza, S. (2020). Neuro - Genetic Underpinnings in Managerial Decision. Journal of Mukt Shabd, IX(IV), 158-168, Hyderabad, India.
220. Satpathy, J., Hejmadi, A., Weis, L. & Mishra, S. (2022). Meta - Cognitive Soundings in Preference Making (Abstract), Proceedings of International Conference on Managerial Business Practices and Theories Post COVID, 20 -21 Oct 2022, School of Management & Commerce, K. R. Mangalam University, Gurugram, India.
221. Satpathy, J., Hejmadi, A., Weis, L. & Mishra, S. (2022). Ophthalmologic Soundings in Business Decisions (Abstract), Proceedings of International Conference on Managerial Business Practices & Theories Post COVID, 20 -21 Oct 2022, School of Management & Commerce, K. R. Mangalam University, Gurugram, India.
222. Satpathy, J., Isai, M., Majumdar, A., Weir, D., Lockhart, J., Satpathy, M., Bonnstetter, R.J. & Gera, S. (2022). Neuro-Entrepreneurial Biology Protocols in Executive Decisions, Proceedings of International Conference on Research Trends, Strategies & Technical Advancements in Biological and Biomedical Sciences for Sustainability [(RTSTA’22)], 14 - 15 Dec, 2022, Department of Zoology, Seethalakshmi Ramaswami College, Bharatidasan University, Tiruchirappalli, India.
223. Satpathy, J., K., Sahoo, K., Saufi, R. B. A., Aithal, P. S., & Jijja, A., (2021), Neuro - Leadership: Exchange of Ideas with Dr Neuropsychonomist. International Journal of Advances in Engineering and Management, 3(10), 1143-1166. DOI: 10.35629/5252-031011431166
224. Satpathy, J., Larsen, T., Lockhart, J. & Misra, L. (2023). Scalable - Vector based Soundings in Neuro - Economic Decisions. International Journal of Management Sciences & Business Research, Feb 2023, 12(2), Impact Factor 4.136, DoI, 10.5281 / zenodo. 7716328, Manchester, England (International). Reprinted in Roots International Journal of Multidisciplinary Researches as Scalable - Vector based Soundings in Neuro - Decisions, Vol. 09, Number. 03, Pp: 137 - 165, Feb 2023, ISSN: 2349-8684, With Authors; Aithal, P.S., Baikal, E., Warrier, U., Subramaniam, K., & Ozer, O., Madurai, India (International).
225. Satpathy, J., Larsen, T., Lockhart, J. & Misra, L. (2023). VUCA and BANI Matrices in Neuro - Farming Decisions. Proceedings of National Conference on Agriculture, Natural Resources & Rural Development, 24-25 May 2023, Dept. of Economics, Sidho Kanho Birsha University, Purulia, West Bengal, India.
226. Satpathy, J., Laza, S. & Choudhary, D. (2021). Brain, Mind and Neuroeconomics. IUJ Journal of Management, 9(1), 111-133. ICFAI University, Jharkhand, Chhattisgarh, India (National). Reprinted in Odisha Journal of Social Science, Vol.8, Issue-2, July, Pp: 72 - 90, 2021 India.
227. Satpathy, J., Laza, S., Choudhary, D. & Mishra, S. (2021). Hemato - Psychological Designs in Decision Architecture. International Journal of Management Sciences and Business Research, 10(5), 52-86. London, United Kingdom.
228. Satpathy, J., Majumdar, A. & Khatun, T. (2022). Random Thoughts in Conceptual Decision Geometry. The IUJ Journal of Management (IUJ-JOM), 10(2). The ICFAI University Journal, Ranchi, India.
229. Satpathy, J., Majumdar, A., Mallik, B.M., Mahapatra, D.R., Warrier, U., Khatun, T. & Okeyo, W. (2023). Neuro Soundings in Data - Driven Entrepreneurial Decisions, Submission No. 9953, Proceedings of 3rd International Conference on Management Research on ‘Business, Technology, Innovation & Sustainability, ICMR 2023, Feb 23-24 2023, KIIT University, Bhubaneswar, India.