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This paper analyzes about a world that is strikingly different from what it was just a decade ago. Paper explores challenges and opportunities of higher education in za" century. Purpose of education is to make the individual a complete person. Traditional courses like social sciences and some physical sciences have last their positions, now it is the only business education getting momentum at the worldwide. This paper explore the role of WTO in higher education services, also impact of WTO on higher education/also some features of 21st century. This paper enlighten on SWOT analysis and finds some future challenges for higher educations. This paper conclude that The task force on Higher Education and Society has realized that higher education is no longer, a luxury, it is essential for survival. Indian education system shall have to accept the challenges of entering into world market, so that quality is sustained up to the mark. Human values should be the soul of every education system whether public, private or both.

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