Journal Press India®

International Journal of Management Issues and Research
Vol 3 , Issue 2 , July - December 2014 | Pages: 9-12 | Research Paper

Factors affecting market in Chennel choice in agribusiness

Author Details ( * ) denotes Corresponding author

1. * Anuradha Awasthi, school f business study, Sharda university, India

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Keywords

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1) Stamm, A., Jost, C., Kreiss, C., Meier, K., Pfister, M., Schukat, P., & Speck, H. A. (2006). Strengthening value change in Sri Lanka's business: a way to reconcile competitiveness with social inclusive growth. The German Development Institute (DIE) studies, research report 15. 2) Panda, Rajeev kumar and Sreekumar. 2012. Marketing channel choice and marketing efficiency assessment in agribusiness. Journal of international food and agri business marketing 24:3, 213-30 3) Martinex-Carrasco Pleite, F. 2004. "Selection of marketing channels by intensive horticulture crop growers in Almeria." Spanish General of Agricultural Research. 2(1):27-33 4) Xaba, Bangime G and Masuku, Micah B. 2012. "Factors affecting the choice of marketing channel by vegetable farmers in Swaziland." Sustainable agriculture 5) Research. 2: 112-23. Accessed 13 August, 2012. doi: 10.5539/sar.v2nlp112. Jari, B. and Fraser G.C.G. 2013.Analysis of institutional and technical factors influencing agricultural marketing amongst smallholder farmers in Kat River Valley, Eastern Cape Province South Africa. African Journal of Agriculture Marketing. 1, 16-23 6) Mojaverian, S M, Rasouli, F. and Hosseini Yekani, S.A. 2014. Citrus market in Channel strategy and its determinants in Mazandaran province of Iran: An application of nested logic model. Journal of Agricultural Science and technology. 16,1469-1479 7) Matsane, S.H and Oyekale, A.S. 2014. Factors affecting marketing of vegetables among a small scale farmers in Mahikeng local municipality, Northwest Province, South Africa. Mediterranean Journal of Social Science. 5:20, 390-97. 8) Geoffery, Sigei K et.al. 2013. Determinants of market participation among small scale pineapple farmers in Kericho County, Kenya, Journal of Economics and Sustainable Development. 4:19, 59-66. 9) Ismail, M, Kavoi, M.M and B.K. Eric. 2013. Factor influencing the choice of supermarket channel by small order vegetable farmer suppliers in Nairobi and Kiambu counties, Kenya. Journal of Agricultural Economics and Development 2:9, 333-334. 10) Martey, Edward, et.al. 2012. Does access to market information determine the choice of marketing channel among smallholder Yam farmers in the Brong ahofa region of Ghana? A multinomial logic regression analysis. Journal of Economic and Sustainable Development. 3:12, 18-28. 9) Zivenge, Emmanuel and Karavina, Charles. 2012. Analysis of factors influencing market channel access by communal horticulture farmers in chinamora district Zimbabwe. 4:6, 147-150.

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